I’ve been asked to present on ‘the Use of Social Media in Job Search” at two of the eight Centres for Education and Training (Tcet), a non-profit organization providing free employment services for job seekers. I’ve done a lot of web 2.0 education (for executives, marketing departments and consultants) so this will be an exciting course to pull together. You will see a number of posts on this topic supporting a course I’m conducting later in June and July.
I was referred to Tcet by Sacha Chua; a person I greatly admire who knows a heck a lot about social media and networking but also admitted to me that as a full time happy IBMer, she hasn’t done a job search for a while.
I, on the other hand, have. This is a Great Recession – and it is an absolute bear of a waiting game with the market behaving so very differently than before. You can not search for a job the way it was two years ago. And the responses from recruiters and companies are also very different.
I am very aware of how difficult it is for job seekers. If any employed person is under the illusion that the market has picked up, then they need a second look. At a recent party I attended, 2/3rds of adults had been laid off or had contracts not renewed. These were directors, vps, pretty high up folks.
For me, having exhausted my EI on mat leave, I am seeking the self-employment benefit which pays EI to those starting a business. I still haven’t jumped thru all the hoops to get that benefit but I did complete a mandatory course on ‘transitions to employment’ which was required just so I could talk to someone about my business. [its true – ask anyone on ei – you can’t talk to anyone in the government unless you do this course.] During this course I could not believe the pressure to cold call companies for a job. To search job boards for a job. And absolutely no mention of linkedin (not to mention blogs, twitter, facebook, youtube, etc). When I suggested Linkedin to the presenter – she needed to know how it was spelt – she never heard of it!! And beyond two people in a classroom of 25, no one knew about linkedin.
Sometimes, I forget how connected I really am. I blog, I now twitter. I’ve been bragging about linkedin for over six years. I’m on Facebook. Its natural albeit time consuming. So it comes a surprise sometimes when I realize how other friends are not yet taking advantage of these tools to drive their personal brand forward.
I welcome any comments on how these tools have helped you. And I definitely look forward to meeting people at Tcet. Apparently the St. Clair session has just hit 58 enrollees – breaking past all expectation they had for the session. 🙂