Crowd Wisdom, digital strategy, influence, share, strategy, twitter

3 Lessons: How to Behave in Social Media During a Disaster

In a disaster, brands should "sit down and shut up" in social media

analytics, Facebook, insights, metrics, social networks, visualizations

The curve of your #FACEbook; 4 common #facebook #insight curves demystified

Here is an explanation of four common Facebook insight curves or charts. Understanding common patterns in Facebook insights will help with understanding the success of Facebook pages. This is likely of most interest to community managers or analytic geeks.

digital strategy, Facebook, fans / loyalty, influence, social networks

Project Butterfly – Palmerston Group

What does it mean to be social? This is precisely the question that @danielberkal and Seattle’s Cole + Weber United set out to answer in 2011. Presented at social media week [#SMWTO], this study is deeply insightful and organized in thought - so much so that I am often sharing the story of Daniel's presentation around… Continue reading Project Butterfly – Palmerston Group