Blogging, metrics, roi, social networks

The blogging contest that almost killed my Christmas

I recently competed in an international blogging contest in Dec 2009. Truth be told... by entering an international blogging contest during year end with the Community Marketing Blog - called Blog Off II or #blogoff , I wasn't aiming for gold so much as I wanted to gain greater insight into what makes for a better blog and how would people determine a best of breed blogger. Here are my worthy lessons: