The blogging contest that almost killed my Christmas

I recently competed in an international blogging contest in Dec 2009. Truth be told... by entering an international blogging contest during year end with the Community Marketing Blog - called Blog Off II or #blogoff , I wasn't aiming for gold so much as I wanted to gain greater insight into what makes for a better blog and how would people determine a best of breed blogger. Here are my worthy lessons:

Sex, statistics and social media — the tough job of keeping up on emerging tech.

“Social is like sex… you can’t truly comprehend unless you do it”. Okay so starting off the #blogoff2 blogging contest talking about sex is possibly a cheap shot for getting comments. And sex talk is not how I typically sell the need for professionals to get on board with social personal adoption to lead their … Continue reading Sex, statistics and social media — the tough job of keeping up on emerging tech.

Lessons for live social media coverage; Scotiabank BuskerFest

Toronto's Scotiabank BuskerFest is in full swing today - with three more full days left of the downtown Toronto festival. As part of our social efforts - we are 'live blogging', for a lack of a better term, mostly on Facebook and Twitter with twitpics, tweets, posts, videos and more throughout the festival.   At the … Continue reading Lessons for live social media coverage; Scotiabank BuskerFest

New Client: Toronto’s Scotiabank BuskerFest 2009

I'm elated to have won Epilepsy Toronto as a new client.   My team and I  are responsible for the social media strategy, planning & execution for Scotiabank's BuskerFest 2009 - planned for Thursday, August 27 thru to Sunday, August 30th at the St Lawrence Market neighbourhood in Toronto.   [Become a FAN on the Scotiabank BuskerFest … Continue reading New Client: Toronto’s Scotiabank BuskerFest 2009

For 405 club: Dodging the stigma of actively searching for work

yippeee kiyaaa mfff!  Here's my first post to the 405 club. I've been volunteering/consulting in social recruiting lately - a high demand and growing area - playing both sides of the fence between consulting with HR/recruiters & execs and volunteering with the painfully transitioned in Toronto.   I wanted to offer suggestions to those who choose … Continue reading For 405 club: Dodging the stigma of actively searching for work

“To all you silly, sad caffeine addicts” –Starbucks employees pollute FB fan pages

Wow.  There is an incredible rant by Veronica, a current Starbucks employee, on the Facebook "Fan" discussion board.  To all of you silly, sad caffeine addicts who line up like lemmings for your overpriced lattes every morning: there are some things you should know. 1. We are not your friends. We are usually not your … Continue reading “To all you silly, sad caffeine addicts” –Starbucks employees pollute FB fan pages