Speaking

I have an active public speaking life.  Workshops and public speaking events include:

  • Conferences and corporate events on digital strategy and social media
  • Senior leadership/executive training on the rise and importance of social media, what social media strategies should contain, and coaching on how to use social media.
  • Individual one on one coaching on how to use linkedin strategically for personal and professional business development use.  (I’ve taught 700+ individuals so far!)
  • Start-up, coaching and support for CEOs and other executives blogging.
  • Team education on various social medias.

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Speaking or events:

  • March 9th, 2010: BrightTALK’s Social Media Summit –”Engaging! Bringing social media to an old world festival – BuskerFest”.  Join us for a behind-the-scenes tale of the success and lessons learned from strategizing, engaging and becoming the voice behind the Facebook, Twitter, and Youtube accounts for one of Ontario’s top festivals, the 2009 Scotiabank BuskerFest. Laurie will share her experiences gaining organization readiness for social media, how to plan for live event coverage and how create powerful volunteer engagement strategies.
  • March 24th, 2010:  “Evolution of Marketing – does your online business presence matter? “ held at KPMG.  Moderated by Darryl Konynerbelt, Global Toronto News Hour Team   Event organized by the Canadian Netherlands Business and Professional Association Inc. (CNBPA).  Co-presenting with Tedde van Gelderen, President, akendi,  Justin Stockman, Director of Marketing, MuchMusic/MTV/MuchMore/MTV2 and Court Elliott, Communications Manager, Philips Canada.
  • Private 4 hr workshop with a marketing consulting firm educating all staff on  social media, how to use it for business development and networking as well as how to integrate social media into traditional digital marketing.
  • “Professional Uses of Social Networking”, 2 hr keynote, Seminar for Rapport Communications & Design Agency, December 3, 2009.   National Yacht Club
  • How to use Social Media in Job Search”, “Linkedin for Professionals”, “Harnessing the Power of Social Media”. Ongoing speaker & lecturer, several Toronto based, non-profit employment centers – June 2009 to February 2010.   Have taught over 250 newcomers to Canada how to use social media in a job search.  These courses have been, in this economy, the most heavily demanded courses in the history of several employment centers.
  • “Web 2.0 – Where the Internet is Headed” – Educator, speaker, podcaster to over 500 ibmers.  2006.  Audiences included Sam Palmisano’s IBM.com executives, Web 2.0 community group, BCS University, North European Sales & Marketing Grp.
  • Speaker, E-marketing Strategies Conference, Toronto Board of Trade, Jan. 2005
  • Schulich Executive Development – Marketing Expert Panel, Nov. 2002 and Oct. 2003
  • “Developing Client Passion” - BBDO Canada panel, Nov. 2003
  • Speaker, Foresters Brand Communication Series for employees on the role of the employee in branding, 2002.
  • Lecturer for York University, Schulich School MBA on Internet Marketing.   1999 – 2002
  • Past volunteer and member of the Web Advisory Board to the Sick Kids Foundation 2005 – 2008
  • CMA Executive council, E-Marketing, 2002 – 2005
  • Chair, Canadian Marketing Association and Marketing Magazine’s Digital Marketing Conference, October 2003 and October 2002
  • Judge, RSVP awards, (digital awards) 2000 – 2003

Industry Leadership and/or Advisory Boards

  • Past volunteer and member of the Web Advisory Board to the Sick Kids Foundation 2005 – 2008
  • CMA Executive council, E-Marketing, 2002 – 2005
  • Chair, Canadian Marketing Association and Marketing Magazine’s Digital Marketing Conference, October 2003 and October 2002
  • Judge, RSVP awards, (digital awards) 2000 – 2003

4 thoughts on “Speaking

  1. Grace Cherian

    Hello Laurie,

    Thank you so much for an excellent seminar on social media this afternoon! You’re a very lively and energetic presenter.

    I’m sorry we didn’t have a chance to meet in person. And I was so disappointed to see that your email address was not printed anywhere on the handout :(

    Grace

    Reply
    1. Laurie Dillon Schalk Post author

      Thank you for the lovely comments Grace!
      And for the nudge on adding my email address to my material. Sometimes I forget about email addresses after promoting linkedin connections and websites – and clearly, I have to add this. Consider it done. It doesn’t help you much (you found me!) but your suggestion is well noted and changed for the next person.
      Laurie.

      Reply

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